Date: 5/5/2011
Time: 11:30 AM TO 1:00 PM

WETA-TV 26/90.9 FM
2775 South Quincy Street
Arlington, VA 22206

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Event Description:

Get the hottest scoop in town as we discuss innovative ways to bring your organization's brand to life.
Your logo and tagline are just the beginning. In fact, strong relationships are one of the most effective ways to build a strong brand. Whether you are tasked with developing new business for your organization, or you are a business owner or marketing executive in charge of calling all the shots for your brand, every one plays a vital role in nurturing strong relationships that directly build a strong brand.

What does it take to go from good to great? How will you become your your brand’s strongest representative?

Join our panel of communications all stars, who play very different roles in their respective organizations, as we explore how you can leverage your organization's brand to stand out in the crowd!

PANELISTS
Donna Hamaker, KDH Real Estate
Ellice Perez, Zipcar
Nathan Winstead, Bank of Georgetown


MODERATOR Arianna Gleckel, Bean, Kinney & Korman

Who should attend? Any business owner, marketing or communications professional, business development professional, or non-profit professional wanting to learn ways to become your organization's strongest brand representative.

What areas of communication will this event cover? The topic will be explored across the areas of brand strategy, social media, print media, small business marketing, non-profit development, and referral-based marketing.

What is the format? The discussion will be led by a moderator, with the three panelists covering questions related to the topic, broken into defined sections. There will be a period reserved for questions from attendees. Unstructured networking time will precede and follow the event.

What the scoop on this event? This is the third event in this series hosted by the Chamber Communications Council. The past two BizBuzz events saw a packed house, where we had invigorating discussions about strategies for creating buzz and enhancing referral relationships.

Ask Our Panelists & Shape The Discussion! We're sure you are already thinking of burning questions to ask the panelists. When you register, use our comments field to ask our panelists your top three questions. We will use this to guide our discussion.






Directions:
See WETA website: www.weta.org/about/contact/directions

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